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Website Relaunch·WWK Versicherungen
Customer Needs in Focus
FirstSpiritUXConfigurators
50+
Insurance Products
3
Configurators
01
Challenge
The traditional insurance company needed a modern, user-friendly web presence that makes complex insurance topics accessible and optimally serves both policyholders and agents - with intelligent search and conversion features.
02
Our Solution
Development of an intelligent, curatable search assistant based on Solr with upselling capabilities. Didactic mini-configurators such as the pension gap calculator. Interactive infographics and scroll animations. Mobile-optimized design. Online claims reporting and living styleguide.
03
Results
Won a multi-stage pitch. Forward-looking digital presence with simplified entry into complex insurance products. Improved service quality for customers and agents.
Key Facts
Intelligent, Curatable Search Assistant
Didactic Financial Configurators (Pension Gap Calculator)
Interactive Infographics and Scroll Animations
Online Claims Reporting
Mobile-optimized Design
Won Multi-stage Pitch
Competences
Customer ExperienceUX & Content OptimizationPrototypingSearch Assistant (Solr)Living StyleguideAgile Coaching
„With our newly designed and structured website, we were able to create a forward-looking digital presence together with Logic Joe - always with the user in focus.“
Simon Leimig
Project Lead Website Relaunch, WWK Versicherungen