
Content Strategy.
The right content at the right time.
Empowered by AI.
We develop tailored content strategies for B2B companies - from analysis to planning to execution. AI-powered workflows deliver measurable results and lasting impact.
Trusted by leading companies
What we deliver in the content space
Concrete use cases for your content strategy
Inventory and optimization potential
Systematic analysis of all existing content by performance, relevance and quality. We identify content gaps, redundant content and quick wins - as a data-driven foundation for your content strategy.
Structured content production
Building a sustainable editorial process with clear responsibilities, topic planning and publishing calendar. We define formats, channels and frequencies that match your resources and goals.
Structure for scalable content
Developing an information architecture that logically organizes your content and optimally prepares it for users and search engines. Content models and templates ensure consistency across all channels.
Content that ranks and converts
Data-driven content creation based on keyword research, competitor analysis and search intent. We develop topic clusters and pillar pages that strengthen your authority in relevant subject areas.
One piece, many channels
Strategic content distribution and repurposing across all relevant touchpoints. We develop channel-specific formats from a core content piece, maximizing reach with minimal production effort.
The team behind your content strategy

Logic Joe is a dedicated team of experienced content strategists, SEO experts and digital consultants. You always have a dedicated contact person - from analysis to execution and beyond.
Dedicated core team
Content strategists, SEO experts and digital consultants with extensive B2B experience.
Clients in DACH
We serve companies in Germany, Austria and Switzerland - in German, personally.
4 locations
Hamburg · Stuttgart · Reutlingen · Salzburg
Your content partner for lasting success
Whether content audit, editorial planning or multichannel strategy - with our AI-powered workflows we deliver measurable impact. Content strategy based on data, aligned with business goals.
- Content audit as a data-driven foundation
- Personas and buyer journeys for tailored content
- SEO topic clusters for long-term visibility
- Multichannel distribution for maximum reach
- Measurable ROI through end-to-end tracking
We use AI every day in our own work. That is why we know where it works - and where it does not. Learn more about our AI approach
How we support you
From analysis to enablement - content strategy from a single source
Content audit
Systematic analysis of your existing content by performance, relevance and quality. We identify gaps, duplicates and quick wins as the basis for your strategy.
Editorial planning
Structured editorial plans with topics, formats, channels and responsibilities. Sustainable publishing rhythms that fit your resources.
Content architecture
Information architecture, content models and templates for consistent, scalable content across all channels.
SEO optimization
Keyword research, topic clusters and on-page optimization. Content that ranks organically and converts your target audiences.
Multichannel strategy
Strategic content distribution and repurposing across website, social media, newsletter and further touchpoints.
Training & enablement
Workshops and training for your teams: SEO basics, storytelling, AI-powered content production and editorial best practices.
Ready for your content strategy?
Speak directly with our team - we'll get back to you within 24 hours.

Oliver Zils
Managing Director
In a free 30-minute call, we analyze your content situation and show you how a data-driven strategy can improve your visibility and lead generation.
Request content strategy
Briefly describe your challenges - we'll provide an initial assessment.
Near you
4 locations in the DACH region for personal support
Frequently asked questions about content strategy
Everything you need to know about content strategy for B2B