Logic Joe Next
FirstSpirit Gold Partner · Empowered by AI

FirstSpirit Projects.
Delivered 40-60% faster.
Empowered by AI.

We build enterprise websites and omnichannel platforms with FirstSpirit - the hybrid CMS that unites traditional and headless CMS. As a Gold Partner with Technical Expert certification and AI-accelerated workflows.

GoldFirstSpirit Partner
10+Years Partner
HybridCMS + Headless
40-60%Faster

Trusted by leading enterprises

Bitzer
bulthaup
ebm-papst
Strabag
TÜV Rheinland
Würth

What we build with FirstSpirit for you

Concrete use cases for your next project

Editors work visually, developers work in code

FirstSpirit ContentCreator offers true visual editing - editors manage content directly on the live website via drag and drop. No abstract backend, no training needed.

Visual editing with ContentCreator
Component library for editors
Multi-stage approval workflows
Crownpeak DQM checks accessibility automatically

One CMS, all channels - simultaneously

FirstSpirit delivers content via traditional templates AND APIs (CaaS) in parallel. Website, app, intranet, digital signage and IoT from a single content source.

Content-as-a-Service (CaaS) for headless
Traditional rendering in parallel
FragmentCreator for micro-content
Omnichannel Manager for cross-channel control

Dozens of websites from one platform

With FirstSpirit you manage websites for different brands, regions and languages centrally. Consistent branding, individual content, centralized governance.

Native multi-tenant capability
Brand templates and style guides
Centralized media management
Country- and language-specific content

Centralized asset management for all channels

FirstSpirit integrates seamlessly with Digital Asset Management and Product Information Management. Celum, Canto, Adobe DAM or SAP PIM - we connect your systems.

Ready-made connectors for DAM systems
PIM integration for product data
Automatic image optimization
Centralized media management across all channels

No either-or, but both

FirstSpirit is the only enterprise CMS that offers traditional rendering and headless simultaneously. Keep existing Java websites running while opening new channels via APIs.

Traditional and headless in parallel
Gradual modernization possible
No replatforming needed
Protect existing investments

FirstSpirit SaaS or on your own infrastructure

We migrate existing FirstSpirit on-premise installations to the Crownpeak Cloud or run FirstSpirit on your own infrastructure. Both possible, both proven.

Migration from on-premise to FirstSpirit SaaS
On-premise setup and operations
CaaS and SmartSearch configuration
Seamless data migration without downtime

Intelligent search and Content-as-a-Service

FirstSpirit SmartSearch delivers relevant search results across all content. CaaS makes content available via APIs for any frontend - from React to mobile apps.

SmartSearch configuration and tuning
CaaS endpoints for headless scenarios
Search faceting and filtering
Content delivery via REST and GraphQL

The team behind your project

Logic Joe team at work

Logic Joe Next is a dedicated team of experienced developers and architects - certified as a FirstSpirit Gold Partner with Technical Expert qualification. You always have a dedicated contact person, from content strategy through omnichannel implementation to ongoing operations.

Gold Partner & Technical Expert

Certified FirstSpirit Gold Partner with direct access to the Crownpeak engineering team.

Clients across DACH

We serve enterprise clients in Germany, Austria and Switzerland - personally and on-site.

4 locations

Hamburg · Stuttgart · Reutlingen · Salzburg

Ready for omnichannel content?

FirstSpirit combines traditional CMS and headless in one platform. Let us show you how - free and without obligation.

Book a FirstSpirit Demo

Experience FirstSpirit live: Hybrid CMS, Content-as-a-Service (CaaS), SmartSearch and personalization in action. In a personalized demo, we show you how FirstSpirit implements your omnichannel strategy.

Your FirstSpirit partner for today and tomorrow

Whether omnichannel platform, corporate website or personalization - as a FirstSpirit Gold Partner with AI-powered workflows, we deliver measurably faster. FirstSpirit is used by Bosch, Commerzbank, EDEKA, MediaMarkt, Schaeffler and Airbus for mission-critical enterprise content.

  • Hybrid CMS - traditional and headless in one platform
  • Omnichannel content from a single source
  • Check accessibility and GDPR automatically during creation
  • Multi-stage approval processes for regulated industries
  • Personalization and A/B testing built into the workflow
Where AI accelerates us
Analyze and migrate content structures
Generate templates and CaaS adapters
Check every commit against best practices
Create tests for modules and CaaS endpoints
Audit WCAG 2.2 accessibility automatically

We use AI every day in our own development. That is why we know where it works - and where it does not. Learn more about our AI approach

Ready for your FirstSpirit project?

Talk directly to our team - we will get back to you within 24 hours.

Oliver Zils - Managing Director
Your contact

Oliver Zils

Managing Director

In a free 30-minute call, we analyze your requirements and show you how FirstSpirit + AI accelerates your enterprise project.

Request FirstSpirit Project

Briefly describe your project - we will provide an initial assessment.

Gold Partner
Technical Expert
Response within 24h

On-site near you

4 locations in the DACH region for personal support

Hamburg

Hans-Henny-Jahnn-Weg 53
22085 Hamburg

Stuttgart

Rotebühlstraße 87e
70178 Stuttgart

Reutlingen

Heinestr. 72
72762 Reutlingen

Salzburg

Siezenheimerstraße 35
5020 Salzburg

Frequently asked questions about FirstSpirit projects

Everything you need to know about FirstSpirit, Omnichannel CMS and Enterprise Content Management

FirstSpirit (by Crownpeak, acquired in 2021 for approx. USD 30 million) is a hybrid CMS that combines traditional and headless CMS in one platform. What makes it unique: FirstSpirit can deliver content via both classic templates and APIs (Content-as-a-Service / CaaS) - simultaneously, for the same project. Four editor interfaces (ContentCreator, SiteArchitect, FragmentCreator, Omnichannel Manager) cover every use case. On top, enterprise features such as workflow engine, governance, DAM integration, AI Suite and personalization. Reference clients in DACH: Bosch, Commerzbank, EDEKA, MediaMarkt, Schaeffler, Airbus, MAN, EnBW, TALANX and Hornbach.

Ready for your AI-Empowered FirstSpirit project?

Enterprise CMS, headless, multi-channel - 40-60% faster with our AI-powered workflows. Let us get started together.

Kostenlose Erstberatung